Press & Media Enquiries

Paul Young

Founder and CEO

Prior to Spiffy, Paul has a background in counselling and coaching. 

Paul fronts our social media, marketing and advertising, as well as being on the constant lookout for new and helpful products.

Shaun Potter

Founder and COO

Prior to Spiffy, Shaun trained as a primary school teacher and worked within retail. 

Shaun mainly controls the operational side of the business.

The Brand

Spiffy - The Happiness Shop was originally established in 2017 by Shaun and Paul and began as a physical store in Carmarthen, South Wales. livespiffy.co.uk launched 2018. Our brick and mortar shop closed in 2021 as a result of the COVID-19 pandemic.

Spiffy has a strong online identity as a mental health brand. Our aim is to provide items and services that can enhance people's everyday wellbeing, so that mental health issues can be managed and life becomes a bit more positive! This largely involves items such as guided notepads (informed by coaching and counselling practices like CBT), our inspirational Remindfuls™️ Affirmation Cards and other products that help with promoting positivity and wellbeing. We are the official UK distributors of the Worry Woo company, which promotes wellbeing and emotional intelligence in the Early Years setting and above.

We have worked with many councils, schools and other organisations around the UK, in addition to our many wonderful online customers.

We have run some very successful campaigns such as our annual charity calendar which is a collaboration and celebration of indie designers, and our 'Share Some Happy' campaign where people are nominated to win a wellbeing box of treats.

Spiffy - The Happiness Shop, Spiffy, livespiffy, The Happiness Shop and all other variants are trading names of Potter-Young Ltd.